Describe who you're looking for and the chat finds creators that fit. If you provide it with creators you've successfully worked with in the past, the chat can also source new, similar creators.

Be specific about the market, the topic and the size you want:

If you're on a campaign and ask "who should I invite?", it searches against that campaign's brief.

Already have names? Paste up to 50 handles, profile links, names or emails and ask whether those creators are on The Cirqle. The chat checks The Cirqle first, then looks up the Instagram handles it didn't find in the Instagram Creator Marketplace, and tells you who it couldn't find. Marketplace creators appear as cards marked not on The Cirqle yet, and that check needs a Meta connection with marketplace access.

Results come back as cards, strongest match first. Each card shows the creator's key figures, a few recent posts and why they fit. Click Show all under the cards to see every result, and Minimise creators to fold the list away again.

Click + on a creator's card to add them to one of your Lists, or type a name to create a new one. You can also say "save these to a list". The chat checks your existing Lists first. If one already looks right, it asks whether to add them there or start a new List. When it's done, you get a link to share the List.

Lists belong to your brand, not one campaign, so they're there for your next campaign too. This way you can build a trusted group of creators which can be used for every campaign, if you wish.

Ask the chat to "invite these creators to my summer campaign". Creators can only be invited to campaigns that are open. You'll see a preview before anything is sent, and creators get reminders automatically.